The ‘carrot and stick’ dichotomy is one which has pervaded industry conversations around SAF for years.
The analogy has been used in recent times to describe the difference between the US’ incentive-based approach to SAF production, as well as a European model which prioritises regulation.
Recent comments by IATA director general Willie Walsh and United Airlines CEO Scott Kirby have reestablished this dynamic, which appears to also be typified by the news cycle in the weeks immediately following each man’s claims.